ETC Egypt

Case overview

ETC Egypt, a family-owned business established in 1995, has become one of Egypt’s leaders in car battery distribution. Leveraging over 25 years of expertise, they aim to expand their brand portfolio and market share with a strong local footprint and a network of over 200 resellers across Egypt.

The Brief

ETC needed a website that highlights its expansive network, expertise, and services in battery distribution, maintenance, and replacement.

The site’s primary goals were to reinforce brand authority, streamline service information, and enhance customer engagement through accessible service details.

Our Approach

We designed a clean, user-friendly site that showcases ETC’s history, market leadership, and dedication to quality. The layout emphasizes their services—battery maintenance, installation, and repair—with clear calls to action for easy navigation.

Interactive elements like brand showcases and service descriptions were integrated to highlight ETC’s comprehensive offerings and customer focus. Mobile optimization and SEO were prioritized to ensure reach across Egypt’s digital market.

The Results

The completed site positions ETC Egypt as an accessible, industry-leading distributor in the automotive battery sector. The intuitive design has enhanced user experience and engagement, facilitating better service access and driving growth in ETC’s customer base and market influence.

With improved service accessibility, the site strengthens ETC’s brand presence, setting a solid foundation for its expansion plans.

9.5%

Decrease in bounce rate

22.5%

Increase in average session duration

130%

Increase in page views