Case overview
IG Investments introduced Pathonex Disinfectant, a cutting-edge American product that eliminates viruses, bacteria, and fungi while being food-safe and eco-friendly.
Certified by the US Food and Agriculture Organization, the disinfectant offers unparalleled safety for use on food and meat, making it ideal for households and industries alike.

The Brief
Our task was to create a comprehensive brand identity and marketing campaign that emphasized Pathonex’s safety, efficiency, and certifications, ensuring its appeal to both professional and consumer markets.




Our Approach
We delivered a full branding suite including:
Tri-fold brochure & flyer
Business cards & rollup banners
Client IDs, bags, and bottle labels
The design integrated modern visuals, clear messaging, and trust-building elements to establish Pathonex as a premium choice.

The Results
The campaign effectively communicated Pathonex’s benefits, significantly increasing its visibility and trustworthiness.
IG Investments saw enhanced brand recognition and demand for Pathonex in key target markets, solidifying its leadership in disinfectant solutions.